Thursday, March 24, 2022

EOTO 2 Journalism Heroes

 William Randolph Hearst 

William Randolph Hearst got his beginning tastes of the journalism world when he started working as a business editor at the Harvard Lampoon. Though he took an important editorial role to the student paper, it didn’t stop him from getting expelled. His habit of missing classes and hosting massive beer parties at the Harvard Square ended his career at the university. 

His father, mining tycoon, George Hearst, wanted his son to pursuer the mining industry with him. Having already developed a liking to journalism, he instead convinced his father to give him control of the San Francisco Examiner

                              

At only the age of 24, Hearst had control of the paper, and begin using family money to completely rework the San Francisco Examiner. He figured to have a great paper, he needed the best writers at the time. He hired Ambrose Bierce, Mark Twain, among other talented newspaper writers. To catch attention, they focused on a sensational newspaper style, focused on catchy headlines, photos, and graphics to make the paper appealing to everyone. 

It took two years before the paper started to turn a profit. Circulation jumped from 5,000 to 55,000 by the time William R. Hearst was 27 years old 

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